In today’s digital age, good design as a scale is very relative. Content marketing is a serious medium for outreach now, is taken very seriously and design makes up a huge portion of its appeal to the audience. The right text, the right font, the correct color combination makes a considerable difference in the quality of digital content. Companies have dedicated design teams which focus solely on innovative design schemes that will directly strengthen their brand.
For the blogger, startups and freelancers and the creative thinkers who cannot tinker with software or afford a design team expense, www.canva.com is your best friend and a valuable resource. No nonsense effective tools that will help you create social media posts, posters for your marketing material, banners for ads and much much more. These can be customized to your need and what’s the best part- you can throw photoshop out the window and churn out graphics like a pro, from the very first day!
The great thing about Canva is that, you don’t have to resize your social media collateral. The site has them listed out platform wise, so all you need to do is download and use. No issues at all. Twitter, Facebook, YouTube, Google+ and even blog titles can be made. Other materials such as posters, banners- there are different formats that can be made use of – these can be used as images or pdfs, depending on the option chosen.
Also- you can either take a pick from a ready made poster design or make your own- all in a matter of minutes!
Canva has some fantastic text font and design options which will give your poster/creative a whole lot of character. Suited for every occasion, you can choose from an array of font options and also from a huge supply of fancy text – a combination of small elements and text. Illustrations will give it that extra “pop” with icons for almost everything you can think of, social buttons and even some out of this world icons!
Instead of the pre-made designs in all formats, if you want to create your own with specific images, Canva presents many grids and wire frames that can assist you in resizing your images and cropping.
Easy peasy! Get started on a professional poster in just a matter of seconds. Don’t forget to jazz it up with illustrations and then share it instantly on social media, right from your browser!
This is important to know. Canva has a selection of free and paid elements for use. Paid elements can range from borders on a certain kind of design to even the entire format of the material itself. If you choose to use “paid” material, a one time license is issued which allows you to make changes to your design for exactly 24 hours. Post then, you will have to pay the amount again- if more design changes are to be done. Rest assured, that it does mean that you can use the design after all final changes are done for a lifetime, without any copyright issues.
And there you have it! Get started on your journey and unleash that creative side with Canva and Whatfix!